Is A Good Business Opportunity Supposed To Be Free?
By
Fred P Price
I want to give away to you my favorite eBooks, these are
absolutely free! I'm sure you have seen something like this a thousand
times.
But is that really the best way to market your business?
Sure it's nice to get a free gift. But 90% of those so called "free" eBooks, are just an advertisement and they don't really give you much. Especially what the page offered. Right?
So then why are people still doing that?
It's the psychology of creating a new customer by first earning their trust by giving them "perceived value". But what happens when they realize you tricked them?
Did you really earn their trust. It's a little bit like "shotgun" marketing looking for the next sucker. No one with a real live legitimate business opportunity or usable product or service wants a sucker for a customer. Why? Because you will lose them to the next "big" thing which is probably a scam. Even if your thing isn't.
You want an educated consumer that will see value, recognize value and desire value. Then you give it them.
Newbies might fall for such a "Sales Funnel" but to help you automate your online money making using this method you have provide "real value" and a reason to continue to do business with you. If you don't, you will always be looking for new customers and never get repeat sales type customers.
Affiliate Marketing:
If you are looking to get more traffic to your website without spending any money and are offering a product as an affiliate you need to offer more value than everyone else as in more value either in the form of a genuine and unique bonus or added support.
Now if you have any clue about how to make money online you know that the number one way to get people to view your offer for free is through search engine results and high search engine ranking. But as with most ways of finding customers in this way is to understand both onsite and offsite SEO.
The new craze and the most profitable and efficient way to sell something these days is with videos. And so making a video about what you are offering, showing the benefits is a great way to offer something for free, a little information about your product and a well written invitation to see more printed online information about your product or service.
Your website's landing page needs to have a free way to join, good autoresponder messages giving them more information and of course some interesting "freebies".
But what if you really want to compete with the large companies making the high ticket sales and the huge profit margins?
And what if you don't have any experience with all the many ways you need to integrate more advanced and automated type marketing systems?
And what if you don't have the money to invest in market analysis and marketing tests?
Then you need an already setup, currently successful marketing system that is already integrating the best ways to get customers and make sales.
When looking for such a company you need to avoid:
~ New companies.
~ Companies that promise overnight success.
~ Companies that don't allow you to contact them personally.
~ And companies that have a bad reputation.
So it is very important to:
~ Do your research.
~ Take your time.
~ Make sure you can talk with a real person.
But is that really the best way to market your business?
Sure it's nice to get a free gift. But 90% of those so called "free" eBooks, are just an advertisement and they don't really give you much. Especially what the page offered. Right?
So then why are people still doing that?
It's the psychology of creating a new customer by first earning their trust by giving them "perceived value". But what happens when they realize you tricked them?
Did you really earn their trust. It's a little bit like "shotgun" marketing looking for the next sucker. No one with a real live legitimate business opportunity or usable product or service wants a sucker for a customer. Why? Because you will lose them to the next "big" thing which is probably a scam. Even if your thing isn't.
You want an educated consumer that will see value, recognize value and desire value. Then you give it them.
Newbies might fall for such a "Sales Funnel" but to help you automate your online money making using this method you have provide "real value" and a reason to continue to do business with you. If you don't, you will always be looking for new customers and never get repeat sales type customers.
Affiliate Marketing:
If you are looking to get more traffic to your website without spending any money and are offering a product as an affiliate you need to offer more value than everyone else as in more value either in the form of a genuine and unique bonus or added support.
Now if you have any clue about how to make money online you know that the number one way to get people to view your offer for free is through search engine results and high search engine ranking. But as with most ways of finding customers in this way is to understand both onsite and offsite SEO.
The new craze and the most profitable and efficient way to sell something these days is with videos. And so making a video about what you are offering, showing the benefits is a great way to offer something for free, a little information about your product and a well written invitation to see more printed online information about your product or service.
Your website's landing page needs to have a free way to join, good autoresponder messages giving them more information and of course some interesting "freebies".
But what if you really want to compete with the large companies making the high ticket sales and the huge profit margins?
And what if you don't have any experience with all the many ways you need to integrate more advanced and automated type marketing systems?
And what if you don't have the money to invest in market analysis and marketing tests?
Then you need an already setup, currently successful marketing system that is already integrating the best ways to get customers and make sales.
When looking for such a company you need to avoid:
~ New companies.
~ Companies that promise overnight success.
~ Companies that don't allow you to contact them personally.
~ And companies that have a bad reputation.
So it is very important to:
~ Do your research.
~ Take your time.
~ Make sure you can talk with a real person.
I am an marketing expert and can be emailed at: getrichwithfred@gmail.com.
More information about me can be found at: http://www.1000kdaily.com
Article Source:
http://EzineArticles.com/?expert=Fred_P_Price
More information about me can be found at: http://www.1000kdaily.com
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